Prettier Than Facebook

I ordered stickers of my logo that came in a week earlier than expected & ended up inspiring a whirwind DIY project. They’re pretty awesome, if you ask me… A few weeks back, I had been asked by some of the people from my birth team to host a raffle at one of

I ordered stickers of my logo that came in a week earlier than expected & ended up inspiring a whirwind DIY project. They’re pretty awesome, if you ask me…

DSC_7527-SM2×2 stickers from StickerMule

A few weeks back, I had been asked by some of the people from my birth team to host a raffle at one of their upcoming events (an open house/holiday cookie exchange) for a free photo shoot & of course, I accepted. The original plan was to print out an 8×10 & some tickets and call it a day, but now…now I had these cute stickers that were just screaming to be used, so I devised a way to make my presentation a little more memorable.

DSC_7485But first, they had to get the boys’ approval (it passed)

Between my DIY wedding & countless other projects since then, I’ve got TONS of leftover crafting supplies stored away, so I crossed my fingers & entered the craft room in search of some marketing inspiration. I decided to use some brown kraft paper bags to make “gift bags” for each of the attendees of the event.

dsc_7588.jpg

Inside, I placed picture frames with coupons for a future photo session, a flyer for my business & some holiday chocolate. Simple, yes, but who doesn’t love chocolate & saving money ?

DSC_7562
“Picture yourself here!”
$20 coupons for a future photo session

Given that I already had the majority of the supplies on-hand, I spent a total of $22, not counting the cost of the ink used to print the coupons; only a bit more than the $20 minimum cost of a “boosted” facebook post. If you don’t use a facebook business page, a boosted post is pretty much what you have to purchase through facebook if you’re a newer business & want anyone to see your posts. Facebook prioritizes these posts on peoples’ timelines & the feature is basically paying for “advertising” (except not really, because your posts should be able to be seen by the audience of people who like your page regardless & facebook is essentially hiding your content if you don’t pay the extra money to “boost” it, but I digress…) Facebook will also allow you to choose a demographic if you don’t want to prioritize your post on the timelines of people who already follow you; IE., men/women, people in your state, etc.

DSC_7475Kraft bags, scrapbook paper for tags, letter stamps for branding, hole punch…

All in all, it was a good way to interact with fellow members of the natural birth community & to get my work seen by potential clients. They may have very well ended up ignoring my gift bag, but they probably would have ignored a boosted facebook post even quicker. And this was WAY prettier than facebook.

 

 

 

Author: Rebecca Hardy

A native New Yorker, Reby Sky took a deep interest in the arts from an early age. Classically trained in ballet & theatre, she began her career in dance, performing in off-broadway venues & competing in dance competitions throughout the United States. Reby has also been featured in numerous instructional dance videos, including "Bellydance Your Way to Cardio" & "Bellydance for Mothers & Daughters".  Also formally trained in classical piano under master-pianist Rosario Garriga, Reby has performed in concert halls throughout the East coast, and attended the LaGuardia School of Music & Art & the Performing Arts - The "FAME" school - as a major in music.  In addition to dance, theatre, & music, Reby added professional football player to her repertoire in 2008; She signed with the LFL (Lingerie Football League) for a brief period of time before resigning for personal reasons.  Working as a successful model, Reby Sky has appeared in numerous national & international publications including, but not limited to Esquire, STUFF Magazine, Supermodels Unlimited, & PLAYBOY. Also making the jump into live media, Reby has appeared on television shows such as SPIKE-TV's "Midnight Spike" as a guest host & on TLC-TV's "Date Patrol" as a guest dance instructor. She has been featured in dozens of print ads and in numerous television advertisements, as well as internationally aired music videos. In 2009, Reby was named Miss Howard TV of the Year by the Howard Stern Show. She is also known within the sports world as the "NY Giants Girl".    Also working in broadcast media, Reby performed as an on-air talent for Sirius/XM Radio on the pro-wrestling show, "Busted Open”. Previous radio experience includes work as a sports correspondent for Clear Channel radio station, 98 Rock in Tampa, FL. Reby was also the host of her own radio show, "Digital Photography on the Radio", on 1010am Sports Radio (CBS) in 2008. In the world of professional wrestling, Reby is best known for her work on TNA Impact Wrestling, where she performed as a wrestler & recurring character from 2014-2017. Sky previously worked as a backstage interviewer, color commentator & professional wrestler for Lucha Libre USA Masked Warriors on MTV2. Reby currently lives in Cameron, North Carolina with her husband & two beautiful boys & is the owner/operator of HardyShoots.com.

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